WHAT i do
Good stories and good homes don’t build themselves. I dig into the housing industry to make sense of what’s changing, and why it matters.
Just like building a home, building trust takes tools, tenacity, and zero shortcuts. I cover what’s shaping where and how we live—and help brands serve stories that actually stick.
WHO I HELP
You’ve got questions about home. I find the right words—and build real strategies—to help you make sense of it all.
1
Homeowners & Renters
Making sense of real estate and renovation with reporting that explains what’s happening, what it means for you, and what to do next.
2
Home Industry Pros
Consumers are smarter and more skeptical than ever. Earn their trust with clear, credible messaging that educates, connects, and drives real action.
3
Editors & Media
Stories with context and clarity —built for readers who need more than a headline.
Latest News
For Brands
Content shouldn’t be flavorless. Let’s make yours hit different.
Whether you’re launching something new or refreshing stale messaging, I bring editorial edge and strategic heat. I don’t do copy-paste—everything’s crafted to rise, resonate, and last longer than a trend cycle.
- Story-first brand messaging
- Thought leadership & ghostwriting
- Editorial planning & copy strategy
Testimonials
Take Their Word For It
Spirited and eager, Amanda has helped our company get to the next level regarding social media posts with new content. I’m grateful for her work and expertise, especially her weekly blog posts on our social accounts. She’s got a great mind for giving our audience what they’re looking for!
Monica Ashour
President and Cofounder
Oh my goodness, I just finished reading your blog post about Design On Demand, and I’m absolutely thrilled! You captured the essence of the app perfectly – it’s exactly the message I was hoping to convey. It was so heart-warming to see you call out my belief that everyone deserves a beautiful home – that’s truly the core of what we do.
Jan Odesanya
Principle Interior Designer